Ah, I can’t believe this is actually happening! Four years friend, four years to create this foundry. I have the patience of a toddler hopped up on a triple espresso, this has felt like forever to me. And yet, here we are today counting down the days until our launch! Days! This is one of those pinch me moments for sure. For the record if I haven’t mentioned this prior, trying to set-up a foundry of this quality and caliber is so not easy. I will be honest with you, if I would have known what I was getting myself into with all the fine tuning, negotiations, legalities, taxes and so much more I probably wouldn’t have chosen to continue this project. Ignorance is bliss I suppose. I do not recommend Foundry founding as something to get into and you know I am all about sharing what it is that we are into. It’s just so flip, flappin’ jackin’ complicated! If you want to age yourself prematurely and have your hair fall out, then by all means do try to scale this mountain. The results? Oh, dear, the results are so worth the effort! We are by no means on easy street from here, but we are looking forward to further artist collaborations, seeing the fonts ‘in the wild’ and helping the foundry grow. Please do let us know if you have any questions and be sure to sign-up for our launch, because the site, oh, the site!
