PAUL + JOE :: A LOVE STORY

I realized this morning that my blog has lacked color lately.  I am all for neutrals and a hushed palette, but even I appreciate a pop of color sometimes.  Thankfully, inspiration hit via an email from Paul & Joe, a French design house that has both beautiful clothes and an equally beautiful beauty line.  It’s their 10th anniversary and they are celebrating it with the launch of a new collection called ‘A Love Story’.  If you have a soft spot for vintage in your heart, then their packaging will delight you to no end.  The round blush packaging wrapped with the storks/pelicans, uhm birds motif? So darling! They pay attention to every detail, from debossing their mark into the the cosmetics themselves (hello, script ‘PJ’ in the lipstick), to replicating authentic beauty packaging of yore with their molded nail polish wand and hourglass bottles.  You know I lean to the clean, but I can really appreciate the work that went into taking this line to market to create all these custom components. The word on the street is that this isn’t just a pretty face either, their products rate rave reviews. I see it as a very ‘gifty’ line, maybe not something you would buy for yourself but maybe your bridal party would love a kitten lipstick?  Just a lovely line, indeed.  Happy Friday everyone!

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