Vectorize your lettering in one click and more lettering resources

Vectorize your lettering in seconds via besotted blog

//VECTORIZE YOUR LETTTERING//

Some of you may have heard the term to ‘vectorize’ your lettering or artwork and were either not sure what that meant or are familiar with the term but don’t have access to a  program like Adobe Illustrator to do so. The why to vectorize may be an easier way of explanation–vectorizing allows you to scale your images very large (say for signange) without your image losing quality and becoming the dreaded pixealated.  Also, if you wanted to do professional printing with your lettering or artwork, a printer may ask for vector artwork (many letterpress printers need to make printing plates from vector artwork) , which may send fear in your heart but fret not friends! We found a FREE desktop app you can download, upload your artwork, hit play and viola! You will have a vector file! It’s by no means perfect, but people are raving about the ease of use and the price (free!), even people that are familiar with Illustrator have been using it because they believe it trumps Illustrator’s Live/Image trace. We’ll let you be the judge of that! Download here.

P.S. If you want to try Adobe Illustrator without the huge investment there is a monthly subscription available here.

P.P.S. You’ll still need to clean up your lettering before vectorizing may we suggest these?

//IMPROVE YOUR PENMANSHIP//

All this discussion about lettering and all you want to do is improve your penmanship?  Emily of Jones Design Co. has created a course just for you!  I was super excited when I found out about this online course, I really would love to take it. It is an investment at $80, but the joy of being able to love your personal hand to create handwritten letters and other mementos of your life is priceless. Penmanship Simplified.

//CREATE YOUR OWN GUIDELINE TEMPLATES//

Fozzy Book, the calligrapher with the quirky name but the seriously good resources has a most excellent download to create your very own hard copy guideline stencil so you can turn any notebook into one where you can practice your calligraphy with a proper slant. Download the template here.

We hope you enjoy these resources!  Please let us know if you have any questions!

Miss Tristan B. is the co-creator of the world’s best + easiest product photography editing tool-Foto Rx | Shopkeeper’s Helper and one of the writer’s of this delightful blog. Her lofty goal here is to make this a creative resource repository and to inspire you to fall truly, madly, deeply in love with your life.

Around Here…

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Oh boy, the studio has been hopping! Dream projects are coming to fruition, the sidewalks are lined in pink petals, we have a brand new interview we can’t wait to share with you (an illustrator this time!), and we are both feeling artistically and creatively inspired thanks to the end of the short and dark winter days. Are you feeling it too? We hope so!

A few things to help you hop into spring:

Need a crowd-pleasing but pretty Easter dessert option? How about our edible floral-topped Banana Cake with Dulce de Leche?

Tristan has been diving into Kindle First new releases, which are FREE for Amazon Prime Members! I had no idea, so thought you’d appreciate the heads-up as well.

Just when I banned myself from adding any more stripes to my wardrobe, I came across this 100% cotton not see-through, 5 star reviewed, steal. Yeah, I caved.

Pollen. If you have allergies, you know what I mean. If you’ve maxed out on allergy meds, but still have sinus pressure, try adding a tablespoon of apple cider vinegar to hot water. Around here we put it in apple cinnamon tea with a bit of honey – it helps!

Need a spring break art project idea? Stuffing flowers in between the pages of my parent’s vintage books was a favorite childhood pastime, but this flower press is way cuter (and probably less annoying for vintage book collecting parents)!

Author / Miss Michelle P.

Miss Michelle P. is a photographer, and the co-creator of Foto Rx Premium Photoshop Actions. She lives in the Pacific Northwest. Her muse is light.

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The Whole Package

great packaging guide via besotted blog

We’re not ashamed to admit to falling head-over-heels for a pretty package. Who hasn’t swooned over the elegant minimalism of Rodin, the mercantile charm of Merchant and Mills, or the graphic goodness of Mast Brothers Chocolates? The packaging is seductive, and its allure becomes an integral part of the value of the product. Sometimes this infatuation is fleeting, dissipating as soon as the product is put to the test, but when the stars align and the quality and care taken with the package design mirrors the quality of the goods within, we tell our friends (you!), we give them for gifts, and generally shout our adoration from the rooftops.

If you are putting together your own brand / line of products and are working on your packaging designs, here are a few things you may want to consider and avoid:

CONSIDER

how it will photograph.

how it will look grouped on a store shelf.

if it will be Pinterest – worthy.

less is more! Especially when it comes to copy (unless you are Dr. Bronner).

AVOID

following fads: there’s no faster track to a dated look!

colors that are tough to print: those berry reds and teals can be extremely difficult to color match.

chaos! Keep your line simple, cohesive, and branded, you don’t need 14 different looks for your packaging.

resting on your packaging laurels. You’ll want to re-evaluate how your packaging is working for you as your brand evolves.

Need more inspiration? The Brooklyn Candle Studio candles in the photo above perfectly complement their heavenly scents by leveraging botanical illustrations. Karla put such thought into the packaging for her wax seal sets – just add a bow and it’s gift-ready. For an entire line of beautifully packaged products, look no further than Ila from Sunday Suppers!

Author / Miss Michelle P.

Miss Michelle P. is a photographer, and the co-creator of Foto Rx Premium Photoshop Actions. She lives in the Pacific Northwest. Her muse is light.

VICINITY STUDIO | PINTEREST | INSTAGRAM | TWITTER

Color Palette Generator Round-up

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Welcome to the wonderful world of color palette generators! We are often putting together palette’s for ourselves and clients, the old school way is often tedious and time consuming. We know most people that would like to do this may not have the Photoshop or Illustrator chops to do so, we decided to do a quick round up of some palette generators that we thought were very user friendly, just upload your photo or put in an URL and the palette generators will generate a palette for you in mere seconds from the provided image. It’s that quick and easy!

Here are some of our faves, feel free to add any of your faves in the comments!

PALETTE GENERATORS

I-This one has an adjustable pie chart to play with so you can finesse the colors you want in your palette.

II-This one generates from a URL which is great if you don’t have your own image to upoad.

III-You an download your swatches after uploading.

IIII-This one does light and dark colors and a complete palette.

photo via annie sloan

P.S. How gorgeous is this paint color?  I am trying to figure what I can paint first with it!