How about celebrating your age and wearing it proudly? How about being an example for younger women and taking on a positive, happy, healthy attitude towards yourself and aging? Would we have benefited witnessing women older than ourselves celebrating themselves? How about celebrating your age and wearing it proudly? How about being an example for younger women and taking on a positive, happy, healthy attitude towards yourself and aging? Would we have benefited witnessing women older than ourselves celebrating themselves?
I only recently discovered model/entrepreneur Cindy Joseph, but I was instantly intrigued. Joseph was discovered at age 49 on the streets of NY by famed fashion photographer Steven Miesel, after which he cast her in a Dolce & Gabbana campaign and her modeling career took off from there! I love stories of people getting ‘discovered’, but to start your modeling career at 49? Amazing. Joseph has become part of the ‘pro-age’ movement a play on the ‘anti-age’ phraseology so common in the media and consumer beauty marketing and recently has become a cosmetic entrepreneur with a ‘less is more’ approach to makeup. I liked her makeup tips for ‘boomers’ (her cosmetic company is called ‘boom’), but I feel like these tips work for anyone that has started to notice there makeup routine is not working the same as it was at 30, 40, etc.
1. Use cream-based, not powder-based cosmetics on your face. Powder adds texture to skin that already has developed texture.
2. A good rule of thumb for lipstick is to find a tone that matches the inner lip or gums.
3. Women older than 50 tend to lose definition in their eyebrows. Just go with that. Don’t recreate the brows you had in your 20s.
4. This is a hard one, but do not wear any eye shadow at all (and especially no contour eye shadow in the crease because it gives the appearance of deepening the crease). A little bit of mascara is OK.
5. Tinted moisturizers don’t work. If you’re going to use a foundation to even out skin tone, find one that gives coverage but doesn’t add texture. Be willing to spend money on a foundation and take your time to experiment and find the exact right shade. Matching your skin tone exactly is critical.
Miss Tristan B. is the co-creator of the world’s best + easiest product photography editing tool-Foto Rx | Shopkeeper’s Helper and one of the writer’s of this delightful blog. Her lofty goal here is to make this a creative resource repository and to inspire you to fall truly, madly, deeply in love with your life.